{"id":2470,"date":"2026-04-14T12:25:22","date_gmt":"2026-04-14T12:25:22","guid":{"rendered":"http:\/\/stonegatepress.com\/?p=2470"},"modified":"2026-05-01T13:16:20","modified_gmt":"2026-05-01T13:16:20","slug":"analysts-believe-apple-taking-a-highly-unusual-step-may-double-mac-user-base","status":"publish","type":"post","link":"http:\/\/stonegatepress.com\/index.php\/2026\/04\/14\/analysts-believe-apple-taking-a-highly-unusual-step-may-double-mac-user-base\/","title":{"rendered":"Analysts believe Apple taking a highly unusual step, may double Mac user base"},"content":{"rendered":"<div class=\"feat-image\"><img src=\"http:\/\/stonegatepress.com\/wp-content\/uploads\/2026\/04\/Analysts-believe-Apple-taking-a-highly-unusual-step-to-double-Mac-user-base.jpg\" \/><\/div>\n<p>Analysts believe <a href=\"https:\/\/9to5mac.com\/guides\/aapl\/\" target=\"_blank\" rel=\"noreferrer noopener\">Apple<\/a> may be adopting a very uncharacteristic policy in pursuit of accelerated growth. The company has traditionally protected its industry-leading profit margins, but now appears to be willing to sacrifice these to some degree in order to prioritize increased market share.<\/p>\n<p>Analysts believe this is creating enormous opportunities for increasing the <a href=\"https:\/\/9to5mac.com\/guides\/mac\/\" target=\"_blank\" rel=\"noreferrer noopener\">Mac<\/a> user base in particular, with a big name suggesting that a doubling within the next decade is \u201ccertainly achievable\u201d \u2026<\/p>\n<p> <a data-layer-pagetype=\"post\" data-layer-postcategory=\"aapl,mac\" data-layer-viewtype=\"taxonomy-ninetofive_guides\" data-post-id=\"1047968\" href=\"https:\/\/9to5mac.com\/2026\/04\/14\/analysts-believe-apple-taking-a-highly-unusual-step-may-double-mac-user-base\/#more-1047968\" class=\"more-link\">more\u2026<\/a><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Analysts believe Apple may be adopting a very uncharacteristic policy in pursuit of accelerated growth. The company has ...<\/p>","protected":false},"author":1,"featured_media":2472,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":[],"categories":[1],"tags":[],"_links":{"self":[{"href":"http:\/\/stonegatepress.com\/index.php\/wp-json\/wp\/v2\/posts\/2470"}],"collection":[{"href":"http:\/\/stonegatepress.com\/index.php\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"http:\/\/stonegatepress.com\/index.php\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"http:\/\/stonegatepress.com\/index.php\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"http:\/\/stonegatepress.com\/index.php\/wp-json\/wp\/v2\/comments?post=2470"}],"version-history":[{"count":2,"href":"http:\/\/stonegatepress.com\/index.php\/wp-json\/wp\/v2\/posts\/2470\/revisions"}],"predecessor-version":[{"id":2473,"href":"http:\/\/stonegatepress.com\/index.php\/wp-json\/wp\/v2\/posts\/2470\/revisions\/2473"}],"wp:featuredmedia":[{"embeddable":true,"href":"http:\/\/stonegatepress.com\/index.php\/wp-json\/wp\/v2\/media\/2472"}],"wp:attachment":[{"href":"http:\/\/stonegatepress.com\/index.php\/wp-json\/wp\/v2\/media?parent=2470"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"http:\/\/stonegatepress.com\/index.php\/wp-json\/wp\/v2\/categories?post=2470"},{"taxonomy":"post_tag","embeddable":true,"href":"http:\/\/stonegatepress.com\/index.php\/wp-json\/wp\/v2\/tags?post=2470"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}